British department store John Lewis & Partners is famous for their annual Christmas advert. For this year’s ad, music legend Elton John reflects a Christmas gift from his childhood that forever changed his life.
“This year’s story is about the power of a gift. And how that gift inspired, changed and influenced the course of a little boy’s life. That little boy just happens to be Elton John. The film begins in present day and works backwards chronologically through Elton’s life right until the moment on Christmas morning when he received the special gift that changed his life.”